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The Unprecedented.

Sun Spots

Minimum sweater & jacket | Forever 21 denim | Kitsch Place rings | boots via Hey Jude | H&M sunglasses Currently listening to: Frank Ocean – Thinkin Bout You (Ryan Hemsworth Bootleg) Ph ...

DIY: Holiday Gift Wrapping

The holidays are a major time for gift giving and those presents need to be wrapped! I don’t typically enjoy the every-year holiday gift wrapping that’s available in stores and the really ...

Suit Up

Minimum shirt & blazer | Lululemon pants | Zara blanket scarf | Le Chateau heels | 3.1 Phillip Lim glasses | Element 7 body chain | Kitsch Place ring Currently listening to: Nujabes – Feathe ...


(Click on each item description below OR hover over each product image to shop) Stella McCartney sunglasses black $190 Bridge & Burn Juneau sweater $120 Sam Edelman Reese Pull-on Boots $140 Pour L ...

Eye Sparkle

Oak + Fort shirt | Zara jacket | Gap jeans | Shelly’s London boots | Dynamite bag | Daniel Wellington watch  Currently listening to:  Flume – Star Eyes Photos by Sarah Boland.


Zara jacket | Alive Girl tank (stripe version) | Forever 21 jeans & bag | H&M shoes | Tread & Pedals spoke bracelet | Kitsch Place ring Currently listening to: Peking Duk – Take Me O ...

White Christmas

Don’t feel like dolling yourself up in a dress or skirt this Christmas? Switch it up with a chic white pant suit and basic cami and pump combo! (Click on each item description below OR hover ove ...

Category Archives: Uncategorized

Travel Diary – Australia Week 1

I cannot believe that one week has already passed since I left Vancouver. The time really does fly by when you’re having a good time – next time I’ll stay for more than 2 weeks. 1 month minimum.

I’ve fallen in love with Melbourne! I mean, it’s no Vancouver… and it would be very hard to leave my city but I could see myself living here. The people, the food, the fashion and the whole vibe is right up my alley.

I’ve been trying to pack in as much as I can do before Sharday & Av’s wedding on Saturday – after that it will be party, relax, pack up and go to Philip Island.

Here’s what my first week looked like…don’t forget, I’m ahead 19 hours so my days are a day ahead of my city.

Day 1: Travel 25 hours.

Day 2: Got off the plane to head straight to Sharday’s Hens Party for an entire day… haggard and exhausted. It’s amazing what a fresh coat of mascara and some cover up can do! High tea at Madamme Brussels, a quick nap, loft/garage party then picked up in a stretch pink Hummer limo to drive around the city at night then to Sharday’s favorite entertainment – Karaoke!


Day 3: Relaxing day in Collingwood, coffee shops, sun tanning and a BBQ with Sharday’s family.


Day 4: Pouring rain!! Spent the day at Melbourne Central & Emporium perusing the shops – even got to see my first Myer Christmas window! Spending the next week with my dear friend Amy!


Day 5: Drove the Great Ocean Road to stop at every beach on the way. This is when I really felt like I was in Australia – SO MANY surfer boys. The views were spectacular… and the scenery wasn’t bad either! Ha! ;) Also stopped for a chill at Erskine Falls.

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Day 6: Shopping in Fitzroy on St. Brunswick Street, drinks on the rooftop at Naked For Satan then into the city for the Victoria Market.


Day 7: Shopping and lunch on Chapel Street, sun tanning on St. Kilda Beach (which according to every Australian is NOT a beach, nor one that you sun tan at… but I was determined to get into my bikini!) Dinner on Acland Street at Rococo and a very random but super fun night at Trivia at one of the most dive looking bars I’ve been to!

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Today: Heading out for a full day of fun with my new friend Dan. New post will follow!

To see more images from my trip you can follow me on Instagram at @RandaSalloum or click HERE.

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Follow Me: Instagram


One of my guiltiest pleasures to date is my Instagram account – @RandaSalloum. I’ve spent so many hours perfecting the right theme and images to share as it’s a larger part of how I express my creativity to you all. You guys seem to really love it! Last week Vitamin Daily listed me as one of Vancouver’s Top Fashion Instagram AccountsWhoop! See the article HERE.

I may post here on the blog 4-5 days a week but I post on my Instagram account everyday, every 3 hours. It seems like a lot of content but I do have quite a few moments I like to share. I also post lots of inspiration imges that I pull from Pinterest or other Instagram accounts. Lot’s to see!

If you don’t have an Instagram account yourself, that’s okay! If you didn’t already know, there is an Instagram tab on the Facebook page. You can find it on the left sidebar under the “Apps” tab.

Instagram Randa Salloum

Randa Salloum Instagram

One part of my Instagram account that my friends always poke fun at (although I know it’s made it a lot easier for them to find my photos!) is my hash tags. I have hash tags for almost every type of post. Follow along on your own account with these hash tags to find the photo you’re looking for.

#RandaEats - The foodie in me has to share these photos.
#RandaTravels - Follow along on my travels.
#RandasEssentials - Beauty and style essentials that I’m currently coveting.
#RandasHome – Images of my home decor.
#RandaSays - My favourite quotes.

If you’re following me on Instagram at @RandaSalloum – You can now shop my photos!

1. Download the app LIKE TO KNOW IT
2. Like my photo.
3. Have my look and item links sent to your email.
4. Shop.

Follow along HERE.


Above photo by Sarah Boland.

See my other “Follow Me” post on my Pinterest account HERE.


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Sephora: The Party


W/ Sharday, Maneli & Leonie.

Last week I filled you guys in on the new Sephora Robson grand opening – wasn’t it beautiful?? I hope you had a chance to check it out. Today I’m sharing photos with you from the stellar grand opening party that was had the night before. All of my best fashion, beauty and blogger babes were in attendance and if that wasn’t enough – founders of some of my favorite brands & top model Coco Rocha!

As the champagne flowed and mini mouth watering appetizers filtered through the aisles we all took the time to take in the new store. To celebrate, many of the Sephora’s top staff was there to kick it off and Alexandra Richards took to the dj booth.

Here are a few snaps from the night.


VP of Merhandising & Marketing Lori Castagna and Senior VP & Country Manager Phillipe Pinatel




With fellow Sephora Ambassador Jen Tam & Western Editor of Fashion Magazine Joy Pecknold.


Coco Rocha & Alexandra Richards


All photos by Sephora.

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